Reform Communications Program in Ukraine

Reform Communications Program in Ukraine


The project “Reform Communications Program in Ukraineā€ implemented by Ecorys Poland in 2017 was funded by the US Agency for International Development, whose primary objective was to increase awareness of ongoing reforms among Ukrainian citizens.

Throughout the duration of the project, we have worked closely with the US Embassy in Ukraine, the Ukrainian government, implementing partners of the US Agency for International Development, civil society organisations and stakeholders representing donors. Such cooperation facilitated complementary and synergistic approach and enabled coordination of all activities with other informational programs in Ukraine.

Publication of this information was made possible by the United States Agency for International Development. Ecorys Poland is responsible for its contents, which does not necessarily reflect the opinion of USAID or the Government of the United States.

Within the framework of the project – together with our local partner, Internews Ukraine – we assessed the current situation in the context of informational activities in Ukraine and identified strategic objectives of the campaign communicating the reforms. Based on the programmeā€™s objectives, we conducted two nationwide information campaigns, building on previous analysis and using a variety of tools.