Future Vision for Petrol Stations in the Netherlands

The Dutch petrol station sector is facing significant changes. Electric mobility, digitalisation and shifting consumer behaviour are placing increasing pressure on the traditional business model. This compels station operators to reconsider their position and make strategic choices for the future. At the request of BOVAG, Ecorys examined the key developments and challenges facing this sector and provided recommendations to help entrepreneurs adapt in time.

Background

The business model of petrol stations is constantly evolving. This is not only due to shifts in the supply and demand of different energy sources, but also because of new government regulations. For example, the sale of tobacco — a major source of income — will be banned in petrol stations from 2030.

Entrepreneurs in the sector are actively trying to respond to these developments. They are doing so by specialising or diversifying, cutting costs, improving the quality of their services, or tapping into new revenue streams. One thing is clear: the turnover of petrol stations nowadays comes increasingly from activities other than the sale of fossil fuels.

In light of these changes, BOVAG sought insight into the future role that Dutch petrol stations can play. Our research was conducted through desk research, data analysis and interviews. The results were discussed and validated by experts within the petrol station sector.

Key recommendations

Below is a general overview of our main recommendations. The findings of our research are not only relevant for station operators, but also for sector representatives and government bodies.

The full report is available via BOVAG.